The Packaging News Spirits Summit 2016

We’re honoured to have been invited by our friends at Packaging News to speak at the inaugural Spirits Summit in Edinburgh later this month.

Webb deVlam’s London-based Managing Director, Dominic Burke, will be uncovering the ‘spirit’ of a new generation by sharing insights into how the landscape of alcohol brands is changing as the latest generation of drinkers reach maturity. With a decrease in consumption, widespread desire for premiumisation and a thirst for immersive experiences, Dominic will discuss how brands should best react in order to truly engage their consumers and create meaningful connections.
This announcement comes as Dominic is published in Marketing Week’s annual design supplement ‘Opinions on Design’. Continuing along the spirits thread, he assesses the burgeoning cocktail market and consumer demands for the exceptional and the unexpected. Read the article in full here.
The Spirits Summit will be taking place at Edinburgh’s Assembly Rooms on Thursday 24th November 2016. Click here to book tickets and find out more.
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