Strongbow - maximum visibility in the on-trade

Strongbow came to Webb deVlam with a font that was failing to communicate and declining sales. They had an idea for a replacement, but it couldn't be made at a realistic price. They needed a new, manufacturable design fast. Experience allows us to create designs that can deliver a marketing result without compromising production issues. The new design combines the robust Strongbow equities recognized by drinkers with core brand values such as refreshment and strength. The font is a confident icon and a reassuring, but powerful salesman for the brand.

Dunhill Gillette Lady Shave

Abis Beelgara Flagship Black Douglas Bruichladdich Whiskey Bull Trader Chivas Regal Identity Chivas Regal Tins Green Fairy Plymouth Gin Rascals Prayer Reschke Fume Blanc Sam Adams Sam Adams Light Southern Comfort Sq3 St. Arnou St. Arnou Branding Sun Dried Winecube