Webb deVlam’s Head of Design JP Hunter will be speaking at Packaging News Live on Friday 28th October at London’s Olympia.
The conference, organised by Packaging News, offers high-level insight and inspiration on the forces shaping package design and innovation.
JP’s session “Honouring the past to reflect the future: resurrecting an icon though package design” will deliver insight into the recent revival of Drambuie. Join him to examine how a brand’s heritage and status can be revived through informed design, and how to modernise without compromising the classic hues that retain consumer loyalty.
Find out more about the conference here.Back to news